Branding / Photography
BRIEF & SOLUTION
Addie's bakery is a small business specialising in boutique cake making.
Offering bespoke decorated cakes, they were looking for a brand that would convey their craftsmanship and passion. Using their signature "drip" frosting, the mark clearly communicates the delicate and feminine nature of their cakes. The brand identity was further enhanced by creating an order form, business cards, a pattern and custom photography.